In Episode 80 of the Charity Charge Show, Stephen talks to Jim Starr, president and CEO of America’s Charities, which inspires employees and organizations to support the causes they care about. Stephen and Jim discuss corporate giving and new trends in fundraising.
Interested in listening to the full episode and hearing more from other nonprofits? Check out more episodes!
An accomplished leader with more than 30 years of experience and a proven track record in the nonprofit and healthcare sectors, Jim has served in national and field executive leadership roles with multi-million dollar revenue and expense targets.
He also brings a wealth of experience in strategic planning, business development, and partnerships.
Prior to joining America’s Charities, Jim served the mission of the American Red Cross in a variety of senior leadership roles that touched every aspect of Red Cross services. Jim holds an MBA from Virginia Polytechnic Institute and State University and a BA in Organizational Communications from George Mason University.
Jim Starr’s three pieces of advice for nonprofit leaders:
First, Take care of your own. Take care of your people. They are who you are. They are what makes your organization fantastic and great. So make sure you take care of your folks as best you can.
Second, Reach out to your corporate partners or maybe your board members who work for corporations, and talk about ways to make sure that, if they’re not doing employee giving programs, that they start doing them. Hopefully through us, but through whoever – there’s options out there. Also, to see if there’s a way that you as a nonprofit can get profiled and featured.
Maybe special campaigns built to help direct some of the that activity specifically towards you. But just getting a program in place in the first place, because a rising tide lifts all boats.
Third, Look at your major donor list. You may have a few crypto millionaires potentially amongst your donor list or amongst your network. They are not going to be your baby boomers; they’re most likely going to be millennials. Maybe a handful of Gen Xers.
But what I’m seeing is that it seems that the majority of the crypto donors that we’ve seen are millennials and not your traditional nonprofit supporter, but they want to support nonprofits.
They need to be asked; they need to be engaged just like any donor. Do a little digging, just a little casual asking. There may be an opportunity that you hadn’t known about sitting right out there for you.
About America’s Charities
America’s Charities inspires employees and organizations to support each other and causes they care about. We help nonprofits fundraise unrestricted, sustainable dollars through the workplace, and we help employers achieve their giving, engagement, and social impact goals. We do this to bring more resources to the nonprofits that are changing our world.
America’s Charities is a 501(c)(3) membership-based nonprofit. We work at the nexus of employers, charities, and employee donors.
Since 1980, America’s Charities has been a pioneer in giving and engagement. In 2020, America’s Charities celebrated its 40th anniversary.
